Business Competitive Intelligence Basics for your daily job
Description:
The Business Competitive Intelligence Basics training program represents a quick way for the participants to access a set of knowledge specific for the Business Competitive Intelligence field, which can be used by the trainee in their own activity.
Objectives/Skills:
- what is Business Competitive Intelligence?
- understanding the role of the Business Competitive Intelligence product in decision making;
- how to create a Business Competitive Intelligence product.
Agenda:
- Business Competitive Intelligence – definitions;
- examples of companies that have developed the field;
- business environment;
- The Intelligence Process: Intelligence Cycle model;
- choosing the key intelligence topics;
- planning of information gathering;
- legal gathering of information;
- information processing;
- information analysis and synthesis;
- information dissemination.
Audience: Business Competitive Intelligence Basics training program is addressed to all employees of a company possessing a higher education degree. The number of trainees is between 8 and 16.
Duration: 8 hours (1 day)
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CONTACT: Amira Radulescu ♦ Phone: +4 0721 764 305; +40 213 146 556 ♦ Email: office@ibci.ro ♦ Aleksandr Sergheevici Puskin 10, 4th Floor, District 1, Bucharest
